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RETURNABLE

Coca-Cola

Coca-Cola created a new sustainably focused product, giving consumers the ability to return their empty bottles and get a discount on a new refillable and returnable Coca-Cola beverage of their choice.

Credits

ECDs: Fernando Pellizzaro, Jean Zamprogno
Creative Director: Rodolfo Fernandes
Art Directors: Alexa Bortz, Sera Takata, Seine Kongruangkit
Copywriters: Giovanna Pereira, Patrick Chase

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